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Product Details:
Language: English
ISBN-10: 0133810976
ISBN-13: 978-0133810974
ISBN-13: 9780133810974
Author: Jef Michael Solomon, MaryAnne Poatsy, Kendall Martin
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Table of Content:
Chapter 1 Business Fundamentals
Chapter 2 The Environment of Business
Chapter 3 Economics and Banking
Chapter 4 Entrepreneurship, Small Business, and New Venture Creation
Chapter 5 Business Management
Chapter 6 Motivation and Teamwork
Chapter 7 Human Resource Management
Chapter 8 Marketing and Consumer Behaviour
Chapter 9 Marketing Mix: Product, Price, Promotion, and Place
Chapter 10 Operations Management: Goods and Services
Chapter 11 Financial Management and Accounting
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