Test Bank for Dynamics of Media Writing Adapt and Connect 1st Edition by Filak ISBN 1483377601 9781483377605

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Product Details:

Language: English
ISBN-10: 1483377601
ISBN-13: 978-1483377605
ISBN-13: 9781483377605

Author: Vincent F. Filak

Table of Content:

PART I. THE BASICS YOU NEED, REGARDLESS OF FIELD
Chapter 1. Know Your Audience
Chapter 2. Being Accurate, Relying on the Facts
Chapter 3. Grammar, Style and Language Basics
Chapter 4. Basic Media Writing
Chapter 5. Interviewing
Chapter 6. Writing on the Web
Chapter 7. Social Media
Chapter 8. Law and Ethics in Media Writing

PART II. FOCUS ON NEWS MEDIA
Chapter 9. Reporting: The Basics and Beyond
Chapter 10. Writing for Traditional Print News Products
Chapter 11. Writing for Broadcast

PART III. FOCUS ON MARKETING MEDIA
Chapter 12. Public Relations
Chapter 13. Advertising
Chapter 14. Marketing

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