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Product Details:
Language: English
ISBN-10: 0133544176
ISBN-13: 978-0133544176
ISBN-13: 9780133544176
Author: John V. Thill, Courtland L. Bovee
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Table of Content:
I. Understanding the Foundations of Business Communication
1. Achieving Success Through Effective Business Communication
2. Mastering Team Skills and Interpersonal Communication
3. Communicating in a World of Diversity
II. Applying the Three-Step Writing Process
4. Planning Business Messages
5. Writing Business Messages
6. Completing Business Messages
III. Crafting Brief Messages
7. Crafting Messages for Electronic and Social Media
8. Writing Routine and Positive Messages
9. Writing Negative Messages
10. Writing Persuasive Messages
IV. Preparing Reports and Oral Presentations
11. Planning Reports and Proposals
12. Writing Reports and Proposals
13. Completing Reports and Proposals
14. Designing and Delivering Oral and Online Presentations
V. Writing Employment Messages and Interviewing for Jobs
15. Building Careers and Writing Résumés
16. Applying and Interviewing for Employment
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