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Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard, and is the proven choice for International Business. Hill draws upon his experience to deliver a complete solution, and has partnered with G. Tomas M. Hult from Michigan State University to continue to deliver a program that is:
Integrated―Integrated Progression of Topics with Results-Driven Technology
Practical―Focused on Practical Applications of Concepts
Relevant―Timely, Comprehensive Coverage of Theory
Language: English
ISBN-10: 1259578119
ISBN-13: 978-1259578113
ISBN-13: 9781259578113
Author: John Hornsby, Margaret L.Lial, Gary K.Rockswold
international business competing in the global marketplace 11th edition
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Relater Poduct:
Part One Introduction and Overview
Chapter 1 Globalization
Part two: National Differences
Chapter 2: National Differences in Political, Economic, and Legal Systems
Chapter 3: National Differences in Economic Development
Chapter 4: Differences in Culture
Chapter 5: Ethics, Corporate Social Responsibility, and Sustainability
Part three: The Global Trade and Investment Environment
Chapter 6: International Trade Theory
Chapter 7: Government Policy and International Trade
Chapter 8: Foreign Direct Investment
Chapter 9: Regional Economic Integration
Part four: The Global Monetary System
Chapter 10: The Foreign Exchange Market
Chapter 11 The International Monetary System
Chapter 12 The Global Capital Market
Part Five :The Strategy and Structure of International Business
Chapter 13 The Strategy of International Business
Chapter 14 The Organization of International Business
Chapter 15 Entry Strategy and Strategic Alliances
Part six: International Business Functions
Chapter 16: Exporting, Importing, and Countertrade
Chapter 17: Global Production and Supply Chain Management
Chapter 18: Global Marketing and R&D
Chapter 19 Global Human Resource Management
Chapter 20 Accounting and Finance in the International Business
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