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Authors Bob Frank, Ben Bernanke, and introducing Kate Antonovics from the University of California San Diego and Ori Heffetz from Cornell University, present a coherent short list of core principles in introductory economics and reinforce them by illustrating and applying each in numerous contexts. With engaging questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. Throughout this process, the authors encourage students to become “economic naturalists:” people who employ basic economic principles to understand and explain what they observe in the world around them.
Language: English
ISBN-13: 978-0078021855
ISBN-10: 0078021855
Author: Robert H.Frank, Ben Bernanke, Kate Antonovics, Ori Heffetz
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Table of Content:
1 Thinking Like An Economist
2 Comparative Advantage
3 Supply And Demand
4 Elasticity
5 Demand
6 Perfectly Competitive Supply
7 Efficiency, Exchange, And The Invisible Hand In Action
8 Monopoly, Oligopoly, And Monopolistic Competition
9 Games And Strategic Behavior
10 Externalities And Property Rights
11 The Economics Of Information
12 Labor Markets, Poverty, And Income Distribution
13 The Environment, Health, And Safety
14 Public Goods And Tax Policy
15 Spending, Income, And Gdp
16 Inflation And The Price Level
17 Wages And Unemployment
18 Economic Growth
19 Saving, Capital Formation, And Financial Markets
20 Money, Prices, And The Financial System
21 Short Term Economic Fluctuations
22 Spending, Output, And Fiscal Policy
23 Monetary Policy And The Federal Reserve
24 Aggregate Demand, Aggregate Supply, And Business Cycles
25 Macroeconomic Policy
26 Exchange Rates, International Trade, And Capital Flows
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